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  MarketingUpdate DBO & SPT  Wat hebben we gedaan? Voor we naar de to-do gaan, laten we even terugkijken tot vandaag 1  Above the line Vroegboekkorting Campagne Optimalisatie in visualiteit + meer focus op campagnestrategie online. 3  Wat learningsuit de campagne 4 Met een lagere costper click (lag 44% lager) méér verkeer en meer omzet gegenereerd (42% meer omzet en verkeer)   Display-strategie leverde een boeking op! Video dient geoptimaliseerd te worden Zichtbaar in omgeving
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